04 October 2010

Louis Vuitton Ups the Digital Ante

In a few days (6 October, at 2.30pm, Paris), Louis Vuitton will be unveiling its women's Spring 2011 collection. Adding to the live streaming of the show on their official Facebook page, The Art of Travel by Louis Vuitton, and on iPad and iPhone at fashionshow.louisvuitton.com, Vuitton is set to provide you with a brand new digital experience (you may want to insert roll eyes here). Each model will be photographed immediately after the show with 52 cameras, thus turning them into motion-responsive images (you can try this out on Marc Jacobs below) that can be rotated and paused 360 degrees, from 6 Oct 8PM (Paris time) right here.
You are invited to discover this new kind of fashion show, in this blog post, so see you all on the 6th here, you hear?

6 comments:

  1. "from 6 Oct 8PM (Paris time) right here."

    That will be 7 Oct 2AM (Singapore time). But I'm a night owl so that's OK.

    So did you get an invitation from LV to do this? Or is it an admirable initiative on your part? :)

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  2. Dear Anon: And everyone else, feel free to check it out first thing on the 7th then. I wasn't paid to post this up, if that's what you mean. I do think that readers of this blog will be interested in this new digital presentation.

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  3. "I wasn't paid to post this up, if that's what you mean."

    Oh dear no that's not what I meant at all. I am not very familiar with blogging at all, so I thought you needed some kind of special permission to tap into whatever this online broadcast is about. I'm afraid my age and lack of technological know-how is showing...:(

    The aging Night Owl

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  4. Dear Aging Night Owl: Oh, you're talking technology? Ahhh... I'm hideously backwards as well, quite in the digital stone age - but then i keep telling myself i'm not missing out. In this instance, yes, I was sent the html code (i don't know what it is either, but it seems to work) by LV. Very sweet of them to think of me.

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  5. OIC. Thanks for the clarification. Maybe there's a night class for Blogging 101 in my community centre or somewhere else that I could look into attending...

    The aging Night Owl

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  6. Dear Aging Night Owl: I'm sure you're being too modest!

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